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Power of AI: Personalizing the Customer Experience

Online | 2 Hours | June 25

The Power of AI for Personalization

 

Generating highly personalized audience interactions is the ultimate goal for marketers, regardless of the size of the segment or the attributes being targeted. However, achieving and maintaining this level of personalization has often been time-consuming and expensive to pursue.

 

Thankfully, generative AI is now closing that gap. With new tools, you can create distinct and finely granulated customer segments using existing data, allowing you to serve highly targeted content tailored to each individual's preferences.


Join us for the Power of AI for Personalization session on June 25 to bring your marketing strategies closer to achieving true personalization, and gain a competitive edge in the marketplace.
REGISTER NOW

Can’t Attend Live But Want the Information?

We will send a link to the recording and resources to registrants! Don’t miss out!
 

Meet the Instructor

Frank Mendoza

Managing Partner/ Catalytics

Frank Mendoza is the Founder and Managing Partner of Catalytics, is a highly respected and award-winning analytics leader with over two decades of experience in Strategy, Customer Experience and Data Science. Catalytics has helped high-profile companies such as Nike, Kelloggs, Keurig Dr Pepper, and Jim Beam to successfully execute actionable AI and Data Analytics strategies to solve their toughest business challenges.
 

Questions?

If you have questions or require accommodations, our team is here to help! Contact AMA Customer Support at customersupport@ama.org or 1-800-AMA-1150. 
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